Fitness coaching app: features, cost and timeline.
A fitness coaching app lets trainers deliver workout plans, track client progress and stay in touch — and lets clients follow their programme and message their coach from their phone.
What a fitness coaching app costs.
With Kurchu, a first release with 6 core features is estimated at $890–$2,200 for iOS and Android from one codebase with a ready-made design. The full product, adding video or audio streaming, analytics & reports, social feed, likes & sharing, ai features (assistant, recommendations), is estimated at $1,900–$4,950. A fixed price follows a short discovery call.
- Who it's for
- Personal trainers, coaching businesses, gyms and online fitness brands.
- First release (MVP)
- $890–$2,200 · 5–8 weeks
- Full product
- $1,900–$4,950 · 10–15 weeks
- Platforms
- iOS + Android from one codebase
- Design
- Ready-made design (custom design ×1.3)
What a fitness coaching app needs.
The first release covers the core job; the rest can follow once real users are on board.
First release (MVP)
- Sign-up & loginClients sign in to their own programme.$80–$200
- User profilesGoals, measurements and progress history for each client.$50–$120
- Subscriptions & membershipsMonthly coaching plans billed automatically.$150–$350
- Photo & video uploadsWorkout videos and progress photos.$80–$200
- In-app chatClients ask their coach questions between sessions.$200–$500
- Push notificationsWorkout reminders and check-in prompts.$50–$120
Add later
- Video or audio streamingLive or on-demand classes inside the app.$300–$800
- Analytics & reportsProgress charts for clients and coaches.$120–$300
- Social feed, likes & sharingA community feed to keep clients motivated.$150–$400
- AI features (assistant, recommendations)Suggested adjustments based on logged workouts.$250–$700
See it, then fit it to your budget.
What can I get for my budget?
Slide to your budget — the plan, price and wireframes adjust instantly.
Rough wireframes of the first release — move the budget slider to see what changes.
What it really costs in year one
Building is only part of it. Here is everything you would pay in the first twelve months — most of it straight to providers, in your name.
| Cost | Estimate | How often |
|---|---|---|
| Building the app | $890 – $2,200 | one-off |
| Apple Developer Program | $99 | per year |
| Google Play registration | $25 | one-time |
| Hosting & backend | $0 – $10 | per month |
| Real-time chat service | $2 – $6 | per month |
| Photo & file storage | $1 – $4 | per month |
| Running cost after launch | $3 – $20 | per month |
| Total in year one | $1,050 – $2,564 | build + 12 months |
Store fees are Apple's and Google's published prices. Hosting and services are typical ranges and depend on real usage; every account is opened in your name, so you only ever pay providers directly.
How platform choice changes the price.
Ready-made design. A custom UI/UX design multiplies each figure by 1.3.
| Platform | First release (MVP) | Full product |
|---|---|---|
| iOS + Android (one codebase) | $890–$2,200 · 5–8 weeks | $1,900–$4,950 · 10–15 weeks |
| iOS + Android (native) | $1,300–$3,150 · 7–11 weeks | $2,750–$7,100 · 14–20 weeks |
| One platform (iOS or Android) | $710–$1,750 · 5–7 weeks | $1,550–$3,950 · 10–14 weeks |
Making a fitness coaching app succeed.
How to stand out
- Weekly check-ins with photos keep clients accountable.
- Let coaches reuse plan templates and personalise them in minutes.
- Celebrate streaks and milestones to cut drop-off.
Launch tips
- Move your existing clients into the app first — they become your proof.
- Offer a free first week rather than a long free trial.
- Record a short welcome video so new clients feel coached from day one.
We'd ask you
- Is it one coach or a team of trainers?
- Will clients pay inside the app or through your existing payments?
Questions, answered.
Something we haven't covered? Write to info@kurchu.com — a senior person replies within one working day. Or for a quick answer.
With Kurchu, a first release with 6 core features is estimated at $890–$2,200 for iOS and Android from one codebase with a ready-made design. The full product, adding video or audio streaming, analytics & reports, social feed, likes & sharing, ai features (assistant, recommendations), is estimated at $1,900–$4,950. A fixed price follows a short discovery call.
The first release takes about 5–8 weeks from discovery to store launch; the full product about 10–15 weeks. Building natively for iOS and Android, or with a custom design, adds time — the price table on this page shows the difference.
Digital content and coaching sold inside the app usually must use App Store and Google Play billing, which take a commission. Some services delivered in person can use other payment methods — we confirm the right option for your model.
Yes. Coaches upload videos and build plans from a library, then assign them to clients. Video hosting is a running cost that grows with your library and audience.
Let's build the one they keep.
Tell us where you are today — idea, prototype, or existing product — and we'll help define the smartest next step.
info@kurchu.comWhere are you today?
Currently scheduling discovery sprints · Reply within one working day